Will Ulta Do Your Makeup?

Will Ulta Do Your Makeup

Any video, post, or image of an Ulta makeup service transformation is never less than visually incredible. However, many consumers wonder is Ulta doing skin service now, is it free, if not, how much does it cost, and what does the service entail?

To answer the first question quickly, no, Ulta is not doing any skin services at the time of this article. However, let’s address those other questions for when Ulta returns to doing those magical makeovers.

Is An Ulta Makeup Application Free?

Depending upon where you look, the information varies on whether any department and beauty stores still perform complete makeup applications for free anymore. Typically, if you look at purchasing one or two items, the counter associate or makeup artist only demonstrates those items.

So, for the most part, gone are the days when you could go into a high-end department store and butter up the gal behind the makeup counter with possible sales commissions to apply a full face of products for free.

Ulta Makeup Services Explained

On the norm, Ulta has the bomb makeup services for just about any occasion. However, even when skin services get back into full swing at Ulta and other beauty product destinations, the process is forever altered in observance of ever-changing social distancing regulations.

The best policy is to regularly check your local Ulta stores for updated information on Covid restrictions and when they plan to resume skin services. In addition, when you visit Ulta.com and look under the “Makeup and Lashes” heading, you’ll see “With safety in mind, this service is temporarily unavailable.”

Nonetheless, let’s look at the makeup-related services Ulta offers on a typical basis.

Salon Makeup Services

These makeup services are performed by a trained service professional or retail beauty advisor. When these services resume and are available, appointments are anywhere from strongly advised to absolutely required, so before popping in, give your local Ulta store a call. *Prices listed in this content vary by location and are subject to change.

Complimentary Touch-up

Complete your skin service with a quick touch-up, or if you’re looking for a new product, meet with an available service professional or retail beauty advisor. Ulta staff is always happy to demonstrate that new MAC lipstick you saw in an advertisement or a different shade foundation for the summer months.

Time: Approximately 15 minutes
Price: Typically free* (with skin service or purchase of makeup product)

Makeup Lesson

This application is an informative hands-on tutorial designed to educate you on achieving a part of a total makeup look, such as the perfect smokey eye or a full pouty lip. Not to be confused with the full face makeup instructions offered through Ulta in conjunction with MAC Cosmetics mentioned below.

Time: Approximately 30 minutes
Price: $30.00*

Everyday Makeup Application

This complete makeup application is for everyday looks. An Ulta professional will have you looking your best on a day-to-day basis, whether it’s for work or play. From start to finish, from foundation to lipstick and everything in-between, you’ll see a fantastic transformation essential enough to apply yourself.

Time: Approximately 45 minutes
Price: $40.00-45.00*

Formal Makeup Application

An Ulta professional creates a formal look that includes more enhanced makeup techniques. Whether it’s a birthday party, night out on the town, or a red carpet affair, Ulta will have you putting your best dramatic face forward and get everyone asking you where you had your makeup done. This makeup service is also often touted as one of the best for that special wedding day.

Time: 60 minutes
Price: $60.00*

Makeup Lessons And Applications Expertly Taught By MAC Artists

These professional makeup tutorials and applications are complimentary with a $30.00 to $60.00
MAC Cosmetics purchase. In every Ulta Beauty store where they sell MAC cosmetics, there are highly trained MAC artists who perform professional makeup application demos and step-by-step lessons. *You must make the MAC Cosmetics purchases on the makeup application or lesson day, and prices are subject to change.


Get the look with an express application that builds on your existing makeup in 30 minutes or a complete look in 60 minutes from lips to lashes using MAC Cosmetics.

Price: $30.00 Redeemable-Free with $60.00 in MAC Cosmetics purchases*

One-on-One Lessons

A MAC makeup professional provides a 30-minute one-on-one tutorial on learning the tricks to focusing on one feature, like lips, eyes, or cheeks. Or, you can take a 60-minute one-on-one artist instruction on makeup applications for your entire face.

Price: Free with $30.00 to $60.00 in MAC Cosmetics purchases*

Group Lessons

Choose from two makeup approaches, Fashion Forward and Makeup Masters. These lessons are perfect for some who don’t want to “go it alone” when learning a new makeup application and for a group activity like a bridal party, birthday, or just any old day you feel like hanging with friends. Learn the latest makeup trends directly from backstage or be a master of makeup skills.

Price: Both group lessons approaches are free with $50.00 in MAC Cosmetics purchase per person*

Visit the Ulta Loves MAC Cosmetics Makeup Services section of the Ulta website for more information on lessons taught by MAC Artists.


Hi, my name is Joy-Lee and I'm the owner of wevaluebeauty.com. As you might've noticed, I'm a true beauty lover, and made it my passion, my work and my hobby. I love sharing my thoughts and feelings on a variety of beauty aspects and want to thank you for reading!

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